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City Rankings

Best Insurance Agents in Holland, MI (2026)

By Aaron Scott|5 min read||Holland, MI

After a storm, the agent who picks up the phone and knows your policy is worth more than the cheapest premium. We pulled every insurance agency Google lists in Holland, MI, checked which ones actually have an address in town, read their reviews, and went through their websites to build this list.

How we chose this list: Insurance agencies are sorted by Google rating weighted by review count. Companies based in Holland come first. This list is updated for 2026.

Quick Comparison

#CompanyRatingReviewsPhone
1Alliance Financial & Insurance Agency★★★★★5.0371(616) 588-2510
2Farmers Insurance - Nathan Bowers★★★★★5.0150(616) 317-2488
3Zeke Alejos - State Farm Insurance Agent★★★★★4.91478(616) 796-8781
4Kevin Condon - State Farm Insurance Agent★★★★★4.91321(616) 994-8062
5Dorothy Ortez - State Farm Insurance Agent★★★★★4.9420(616) 772-1000
6Dallas Smock - State Farm Insurance Agent★★★★★4.8197(616) 396-0492
7Amsink Insurance Agency, LLC★★★★★4.8160(616) 393-4977
#1

Alliance Financial & Insurance Agency

★★★★★5.0(371 reviews)

Address: 348 S Waverly Rd Ste 230, Holland, MI 49423

Phone: (616) 588-2510

Website: allins.com

With offices in Holland and Lowell, Alliance Financial & Insurance Agency is an independent agency that places policies through more than 15 companies. Coverage includes home, auto, commercial, life and health, plus boat, classic car, motorcycle and RV insurance. Existing clients can log in online to view policies, print ID cards, make a payment or file a claim. Reviewers mention quick help with policy changes, agents who work on weekends, and switches finished within a few days, including canceling the old policy. Others mention lower prices on home and auto coverage and help sorting out several policies at once.

What stands out:

  • Holland office at 348 S Waverly Rd, Suite 230
  • Alliance Cares and Quotes for a Cause giving programs
  • Online quote comparison and quote request tools
  • Reviewers mention agents walking them through unfamiliar terms
#2

Farmers Insurance - Nathan Bowers

★★★★★5.0(150 reviews)

Address: 426 Century Ln Ste 100, Holland, MI 49423

Phone: (616) 317-2488

Website: agents.farmers.com

This Farmers Insurance office on Century Lane in Holland is run by agent Nathan Bowers. He writes Farmers policies for auto, home, renters, condo, life and business insurance. His website describes a straightforward, personalized process aimed at matching coverage to each customer. You can start a quote online by ZIP code, retrieve a saved quote, or book an appointment. Reviewers mention a friendly team, easy setup, and questions answered promptly by phone and email. Several point out that they reached a real person instead of an automated system, and some mention low rates on car and renters insurance.

What stands out:

  • Office at 426 Century Ln, Suite 100, Holland
  • Website lists claims help and umbrella coverage
  • Reviewers mention a welcome call after signing up
  • Licensing mentioned on the agency website
#3

Zeke Alejos - State Farm Insurance Agent

★★★★★4.9(1478 reviews)

Address: 244 James St B, Holland, MI 49424

Phone: (616) 796-8781

Website: zekeismyagent.com

Car, home, life and business coverage are the core of Zeke Alejos's State Farm office in Holland. On his website, he says he enjoys building relationships with customers and hopes to build more across the community. Reviewers describe a polite, courteous team that is eager to answer questions. Several say switching from another insurer was smooth and easy. Others mention patient follow-up that felt like a gentle nudge rather than pressure, and a more reasonable quote than they had before. Reviewers also credit the staff with listening closely and understanding what each client needs from a policy.

What stands out:

  • Agent for 10 years, per his website
  • Office serves many counties in West Michigan
  • Reviewers mention fast help after an auto accident
  • Licensing mentioned on the agency website
#4

Kevin Condon - State Farm Insurance Agent

★★★★★4.9(1321 reviews)

Address: 897 Washington Ave, Holland, MI 49423

Phone: (616) 994-8062

Website: kevincondon.com

In business since: 2012

In Holland, Kevin Condon runs a State Farm office that writes home, auto, life and business coverage, and his website offers free quotes. Reviewers describe a quick, simple process, with staff who take extra time to explain each policy in detail. One reviewer set up life insurance for themselves and their son. Others mention savings of a few hundred dollars, good follow-up after a deductible change, and prompt communication on home and auto policies. If you want an agent who walks through your options before you sign, reviewers say this office does that.

What stands out:

  • Serving Holland as a State Farm agent since 2012
  • Over 20 years of insurance industry experience
  • Licensed and insured, per his website
  • Reviewers mention help when other insurers could not
#5

Dorothy Ortez - State Farm Insurance Agent

★★★★★4.9(420 reviews)

Address: 11539 E Lakewood Blvd Ste 90, Holland, MI 49424

Phone: (616) 772-1000

Website: insuremeholland.com

This State Farm office in Holland is led by agent Dorothy Ortez, who describes a team that enjoys getting to know the people and families who come through the door. The office writes home, auto, life and business coverage. Reviewers mention staff who explain the details of each policy with patience and answer questions thoroughly. Several switched their home and auto coverage here, and some added umbrella or life policies. Others mention staff who fit conversations around a busy schedule and a good quote on a newly purchased vehicle.

What stands out:

  • Free quotes advertised on the agency website
  • Licensing mentioned on the agency website
  • Reviewers mention feeling at ease with the staff
  • Reviewers describe staff looking out for their interests
#6

Dallas Smock - State Farm Insurance Agent

★★★★★4.8(197 reviews)

Address: 431 E 8th St, Holland, MI 49423

Phone: (616) 396-0492

Website: dallassmock.com

In business since: 2022

Seasonal check-ins are a theme at Dallas Smock's State Farm office in Holland, which writes home, auto, life and business insurance. His website encourages a fall coverage review as routines change for families and businesses. Reviewers say calls reach a real person, without a phone menu or a call center. Several describe finally understanding their coverage after the team took time to listen and ask questions. Others mention regular check-ins to keep rates competitive, and vehicle claims handled efficiently, with the office coordinating repairs after an accident.

What stands out:

  • Founded in 2022
  • Free quotes for home, life and auto insurance
  • Licensing mentioned on the agency website
  • Reviewers mention options tailored to their family's needs
#7

Amsink Insurance Agency, LLC

★★★★★4.8(160 reviews)

Address: 416 Butternut Dr, Holland, MI 49424

Phone: (616) 393-4977

Website: amsinkinsurance.com

As an independent agency in Holland, Amsink Insurance Agency, LLC can quote coverage from more than one company. Its website lists auto, home, renters, motorcycle, boat, ATV and camper insurance. Reviewers describe relationships that go back decades and quick replies to requests and questions. Some mention that the agency checks other insurance companies from time to time to keep premiums low. Others say the team keeps them informed about changes in home and vehicle coverage before they need to ask, and handles different types of insurance in one place.

What stands out:

  • Free quotes with dedicated personal service
  • Website also lists life, business and umbrella coverage
  • Claims help listed among agency services
  • Reviewers describe a knowledgeable, personable agent

How We Built This List

  • Google reviews and ratings pulled via the Google Places API on 2026-11-13, sorted by rating weighted by review count.
  • Location. Companies with an address in Holland, MI rank ahead of companies based nearby.
  • Michigan producer license, verified on the DIFS lookup.
  • Google rating weighted by review count.
  • Carriers represented: captive or independent.
  • Claims support described on their site.
  • Website review for services offered, years in business and any licenses or credentials the company publishes.

Licensing in Michigan: Michigan insurance agents are licensed by the Department of Insurance and Financial Services (DIFS). Captive agents sell one carrier; independent agents quote several. Check the license on the DIFS lookup.

Disclosure: Roofing Army is a roofing company. We do not do this kind of work, we have no business relationship with the companies above, and nobody paid to be listed. We built this list because our customers in Holland ask us who to call. Verify licenses and get more than one quote.

Need a Roofer in Holland, MI?

We meet adjusters on site for storm claims and document what is actually damaged. A good agent makes that process faster. Roofing Army inspects roofs in Holland for free, quotes five options at different price points, and takes no deposit until the job is done.

Holland roofing services →

Comparing roofers? See the best roofing companies in Holland. Budgeting? See what a roof replacement costs in Holland, with real prices from our published jobs.

More Holland Rankings

Frequently Asked Questions

Is there an insurance agency based in Holland?

Yes. All seven agencies on this list are based in Holland: Alliance Financial & Insurance Agency, Farmers Insurance - Nathan Bowers, Zeke Alejos - State Farm Insurance Agent, Kevin Condon - State Farm Insurance Agent, Dorothy Ortez - State Farm Insurance Agent, Dallas Smock - State Farm Insurance Agent, and Amsink Insurance Agency, LLC. Alliance and Amsink are independent agencies. The others represent State Farm or Farmers.

Does homeowners insurance cover roof replacement in Michigan?

It depends on your policy and on what caused the damage. Ask your agent what your policy covers and what your deductible is before a storm, not after. For storm claims, Roofing Army meets adjusters on site and documents what is actually damaged. A good agent makes that process faster, because they can explain your coverage and move the claim along with the carrier.

Captive or independent agent: which is better?

Neither is better for everyone. A captive agent sells one carrier, like the State Farm and Farmers agents on this list. An independent agent quotes several, like Alliance Financial & Insurance Agency and Amsink Insurance Agency, LLC. If you want to compare several companies at once, go independent. If you already prefer one carrier, a captive agent works well. Michigan agents are licensed by DIFS, so check the license on the DIFS lookup.

Does Roofing Army help with insurance claims?

No. Roofing Army does roofing only and does not sell insurance or handle claims for you. Your agent and your carrier manage the claim. For storm claims, we do meet adjusters on site and document what is actually damaged. Roofing Army also inspects roofs for free in Holland, so you can find out whether there is damage before you call your agent.

About the Author

Aaron Scott, Owner, Licensed Residential Builder

20+ years in the home service industry. Licensed residential builder in Michigan. Owner of Roofing Army with offices in Oxford, Ferndale, Rochester Hills, Plymouth, and Jenison.

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